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BUGA-UP was created in 1979 by 3 activists who objected strongly to the hypocrisy of government, the advertising industry and legal drug ...
BUGA-UP was created in 1979 by 3 activists who objected strongly to the hypocrisy of government, the advertising industry and legal drug pushers (tobacco & alcohol) in advertising products that were health hazards. They had been attacking billboards with graffiti and paint bombs for more than a year but felt that a more coordinated campaign was required. The aim was to 'reface' billboards to provide a truer message than the ones that were being promoted.
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