The Lawler family ventured into uncharted territory after launching SkiSkootys, a Kentucky startup focused on the ski industry market. When a possibly caustic situation arose, the Lawlers reached out to Bingham Greenebaum Doll LLP for advice and counsel. As SkiSkootys' marketing and distribution progressed worldwide, Vice President Sally Lawler says BGD's legal counsel became more and more important.
Attorneys J. Mark Grundy and others from the BGD team helped the Lawlers build a firm business foundation, focusing on patent work, trademark work and international contract negotiation. SkiSkootys currently works in 18 states and eight countries.