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Email Marketing by the Book

  • ExactTarget
  • 5 videos
  • 272 views
  • Last updated on Jan 13, 2014
As a Principal in the Marketing Research & Education Group at ExactTarget, Book applies more than 30 years of experience in database marketing to teach organizations how to attract, engage and retain customers by delivering relevant and timely information and offers at each stage of the customer life cycle.
As a Principal in the Marketing Research & Education Group at ExactTarget, Book applies more than 30 years of experience in database marketing to teach organizations how to attract, engage and retain customers by delivering relevant and timely...
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