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   <media:description>&quot;That's the future of customer experience - building trust, just one interaction at a time.&quot;

Rhonda Floyd, Head of Customer Success at @Fortnums, tells us how the business has put customer feedback at the heart of its strategy, in our recent webinar with Zendesk.

Watch the full recording in our 'Webinars' playlist.</media:description>
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   <media:description>Improving conversions from 15% to 57% might sound like a dream, but for @nationalclaims, it's a reality, thanks to the power of trust.

See the full story and learn how they did it: https://trst.pl/NationalClaimsTP.</media:description>
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   <media:description>Gaining actionable customer insights requires an efficient way to track every review follow-up* response. Learn the two best methods for quick access: your Review Inbox or a full CSV export.

Find the full masterclass in our 'How-to Guide' playlist: https://youtu.be/xbz8dIGGTlk 🎥

*Available on the Enterprise plan.</media:description>
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   <media:description>&quot;Trustpilot data has definitely increased the speed at which we can make decisions.&quot;

Jesse Thomas, Global Head of Data Science at @adventinternationalpe, shares how his team leverages our real-time data to gain a &quot;massive unlock&quot; in analysis.

Watch the full case study: https://trst.pl/CaseStudyAdvent.</media:description>
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In this video, we break down an important strategy for your business - Answer Engine Optimization (AEO). Discover how Trustpilot is a key part to maintaining brand and business visibility in an AI-first world of discovery.

Learn more here: https://business.trustpilot.com/</media:description>
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  <published>2025-10-20T19:40:33+00:00</published>
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   <media:description>Maximizing your review follow-up* strategy means targeting the reviews that give you the most valuable data.

Learn how to pinpoint low-rating customers to gather the intel needed to improve your business.

Find the full masterclass in our 'How-to Guide' playlist: https://youtu.be/xbz8dIGGTlk 🎥

*Available on the Enterprise plan.</media:description>
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  <title>U.S. tariffs hit consumer trust but one platform won</title>
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  <author>
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   <media:description>U.S. tariffs hit, and four out of five major overseas consumer goods platforms saw customer trust collapse. So why did one platform's price sentiment improve?

Reach out to us to find out more: data-solutions@trustpilot.com.</media:description>
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  <published>2025-10-15T08:26:27+00:00</published>
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   <media:description>How do you build a team that consistently delivers great experiences? By celebrating the wins with the people who made it happen.

Rhon Floyd, Head of Customer Success at @Fortnums, knows that sharing positive customer reviews with the team is the best way to reinforce great service.

Watch the full session with @zendesk in our 'Webinars' playlist.</media:description>
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   <media:description>Discover what consumers want from customer service and how to elevate the customer experience using reviews with our on-demand webinar, The Trust Economy: How to Win Trust in 2025.

Our Senior Director UK Marketing, Steph Gillies, @Fortnums's Head of Customer Success, Rhon Floyd, and @zendesk's Senior Customer Success Manager, Tessa Jacobs, discuss how to leverage the latest technological innovations while keeping a human touch. 

We also break down how Fortnum &amp; Mason's shift to a customer-centric reviews engagement strategy helped the brand build trust and elevate its customer experience.</media:description>
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  <title>Validate your next product move with review follow-up</title>
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   <media:description>Gain confidence in your next product move by eliminating the guesswork. 

Our review follow-up* feature is the key to going beyond the star rating to validate your strategic decisions with direct customer insights.

Find the full masterclass in our 'How-to Guide' playlist: https://youtu.be/xbz8dIGGTlk 🎥

*Available on the Enterprise plan.</media:description>
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  <published>2025-10-13T10:53:27+00:00</published>
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   <media:description>Are you truly listening to your customers?

In this masterclass, Justin Cutroni, our Director of Product Evangelism and Customer Education, walks you through how you can use review follow-up* to improve customer experience and, most importantly, your bottom line by uncovering needs, fixing issues faster, and prioritizing what actually matters.

*Available on our Enterprise Plan.</media:description>
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  <title>How @adventinternationalpe uses consumer sentiment to drive board-level decisions</title>
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  <author>
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   <media:description>Your dashboards show the numbers. But do they show what customers really think?

We spoke with Jesse Thomas, Global Head of Data Science at @adventinternationalpe, on how his team brings authentic consumer sentiment data into strategic board-level decisions, using Trustpilot Data Solutions, powered by TrustLayer™.

Watch the full case study: https://lnkd.in/eg2-QVNp.</media:description>
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  <title>How Trustpilot data drives value creation for @adventinternationalpe</title>
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  <author>
   <name>Trustpilot</name>
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  <published>2025-10-01T17:00:44+00:00</published>
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   <media:title>How Trustpilot data drives value creation for @adventinternationalpe</media:title>
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   <media:description>Hear from Jesse Thomas, Global Head of Data Science at @adventinternationalpe, on how his team uses Trustpilot data powered by TrustLayer™ to benchmark markets, track portfolio health, and surface early risk/opportunity signals to influence investment decisions.

Get in touch to discuss how Trustpilot data can help your business: https://trst.pl/CaseStudyAdvent.</media:description>
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 <entry>
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  <title>Introducing Trustpilot Data Solutions, powered by TrustLayer™</title>
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  <author>
   <name>Trustpilot</name>
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  <published>2025-09-29T08:32:25+00:00</published>
  <updated>2025-10-29T16:30:09+00:00</updated>
  <media:group>
   <media:title>Introducing Trustpilot Data Solutions, powered by TrustLayer™</media:title>
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   <media:description>We’re excited to announce the official launch of Trustpilot Data Solutions, powered by TrustLayer™! 🚀 

In a world where AI blurs the lines between fact and fiction, businesses need decisions grounded in trust.

With access to insights across 350M+ verified reviews across over 1.25M+ domains, Trustpilot Data Solutions allow you to turn real-time consumer sentiment into actionable intelligence, helping you benchmark performance, uncover trends, and spot risks or opportunities faster than ever.

A huge thank you to our flagship partners Jesse Thomas from @adventinternationalpe, and Angela Chou from Felix Capital for shaping the future of trust with us.

Learn more: https://trst.pl/TrustLayerDataSolutions.</media:description>
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  <title>Unlocking insight with TrustLayer™</title>
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  <author>
   <name>Trustpilot</name>
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  <published>2025-09-26T09:00:55+00:00</published>
  <updated>2025-10-26T15:13:28+00:00</updated>
  <media:group>
   <media:title>Unlocking insight with TrustLayer™</media:title>
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   <media:description>&quot;Trustpilot's data feed has been a massive unlock for us,&quot; says Jesse Thomas, Global Head of Data Science at @adventinternationalpe.

He explains how they're using our data to accelerate their diligence process and bring the voice of the customer to the boardroom.

Get in touch to see what TrustLayer™ can do for your business:
data-solutions@trustpilot.com.</media:description>
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