Here, on our evolving YouTube Channel, you will find relevant business development ideas and resources - across our defined playlists.
You'll also discover timely and timeless tips, tools, and transferable strategies by legendary business sales, leadership, and marketing experts.
To be successful today (and in the future) you've got to harness the power of online tools to grow your business.
THE INTERNET, in general, is a search platform - where people enter words and phrases of interest to them at that moment to get specific information. It has revolutionized everything.
To achieve top of the page placement requires a lot of time, effort, and money - directly in advertisements or via an effective and time-consuming SEO strategy.
SOCIAL MEDIA, on the other hand, is about conversations among friends. People who know one another discussing what's important to them right now.
Social media has created a massive opportunity for people like us, folks who are responsible for marketing, selling, and delivering our professional services.
What if there was one tool that would allow you to do every single thing you will ever need or want to do to grow your business? http://bit.ly/1nvaZkS
A single tool that would monitor the entire online universe so you'll know what anyone and everyone is saying about you, your customers and prospects, and your industry/products in general.
A single tool that will harness the power of the Internet including social media to help you establish, retain, and grow productive and profitable relationships with your market - prospects, clients, thought leaders, etc..
A single tool that does these key relationship building tasks and much much more. http://bit.ly/1nvaZkS
You can't keep people from talking about you, your business, your services, etc. - actually you don't want them to stop. You just want to know when something's being said so you can make the most of it.
Leveraging social media is the cheapest and most effective promotion you can ever have. If what they're saying is good, you can use it as promotional material the same way you'd use celebrity endorsements - to drive new sales. If it’s incorrect or flat-out false you can set the record straight (if you know about it immediately) before more damage is done.
When someone posts something negative about one of your prospects or customers on their industry's forum or Facebook page and you found out it immediately and contacted them before they or anyone else knew the review/comment had been posted? I bet they'd thank you AND tell all their industry (your target niche) friends about you as well.
Be your client’s "eyes and ears" – always be on the lookout for what’s being said about them online. This will demonstrate that you’ve got their back and their welfare is important to you. Tipping them off to an issue before anyone else will go a long way to build your relationship with them. And it will convert them from a customer to a raving fan.
What if they are simply asking their friends about a product or service and you can connect with them in real time? On the other hand, what are people saying about your competitors? Is there an opening for you? Maybe you can say something nice about your competition that will get them and your prospects to look at you in a different light.
Are people actively looking for what you’re selling – asking their friends on Facebook for recommendations? Do people make comments, especially negative ones, that provide you with an opportunity to share your opinion? The best prospects are those who are already talking about what we’re selling. If you only knew about it!
TO BE SUCCESSFUL you must focus relentlessly on those people you are ideally suited to serve. You must stay on their radar and be alert to anything being said about you or your business.
It’s not what happens it’s how you respond to it, so if what’s being said is bad you can address it, if it’s good you can turn it into another opportunity. In either case, you are able to take control of the narrative and use it to your advantage.
IN CONCLUSION: I am quite sure I've said this over 1,000 times to clients and prospects over the years. "Your future will be the result of decisions you're making and actions you're taking today."
The link below will deliver you to a COMPLETE WEBINAR RELAY. At about the 118-minute mark there is a live marketing demonstration that shows the money-making power of being the first to know when someone is "in the market" for what you're selling.
There is a FULLY FUNCTIONING 30day trial of the software for a dollar and a free report if you want it.
By the end of the trial period, you'll know for sure whether this is this online business development and monitoring tool is for you or not.
Discover how you can build relationships with your customers, find people who're already looking for what you're selling and know what your competitors are up to 24/7/363. http://bit.ly/1nvaZkS