If you want to create a stable inbound flow of high-quality B2B leads, download LinkedIn B2B Content Marketing ebook: https://getleado.com/linked...
One year ago I had a "clean sheet" LinkedIn account.
Just a few connections with colleagues, 0 content, 0 recommendations, 0 leads.
I thought about LinkedIn as a corporate CV channel where users just write about themselves in the third person and share job updates.
Last year turned the world upside-down making LinkedIn the core lead generation channel for me.
No, I didn't spam target accounts, didn't scrape their emails, didn't use automation tools.
I used the old proven way which helped me to grow my first company - AdWize.
In the early beginning of my journey, I met a person who not only has started the same journey but became a good friend of mine and the co-founder of B2B Marketers & Founders (https://www.facebook.com/gr...
...) – Ricardo Ghekiere.
During this year we built a solid network and figured out how to play the LinkedIn rules to build credibility and generate leads not only for our companies but also for our customers.
Last November with Ricard Ghekiere we opened a new chapter and ran a first LinkedIn inbound workshop in Valencia, Spain (this video is an excerpt).
We added new slides and materials that we didn't cover in our ebook.
Many people asked where they can buy the recordings.
Here is a link: https://gumroad.com/l/linke...