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  • Olfactive Branding & Scent Marketing Custom Project for your Brand!

    1,338 views 1 year ago
    www.scentcompany.it Scent Company Italia.

    Scent Company is able to design something that is uniquely you, a stealth-branding signature scent, to be diffused in the environment through high-tech scenting machines or incorporated into a new branded Scented Collection.

    HOW TO FIND INSPIRATION FOR THE SIGNATURE SCENT OF YOUR BRAND?

    A tailored signature scent conveys the Company’s values and essence. As Scent Company we establish a deep relationship with our clients: we study the brand image as well as the space to be covered, the lights and the indoor design of the sites to be scented.

    Like an actress who embraces the character she is playing, Scent Company adapts to each subject it works for. It enters the brand universe and translates into a branded scent with sensibility, perception, experience and intuition.

    WHICH IS THE ESSENCE OF A PLACE?

    To distil the essence of a place and of a brand into a scent identity is for sure a form of Art. The fragrance is created by an artist called Nose, who touches and works with essences and tries to convey a personal and intimate emotion. He begins to work from an idea, a memory, a sensation, and turns them into what will become an ambient scent made-to-measure.

    In the world of mass-produced perfumes, it is common practice to create a perfume without ever touching the essences. At Scent Company we make natural perfumes by reading what the essences themselves have to teach us, and we continue to learn this way. We use the essences at full strength, measuring with a dropper, mixing in small beakers, stopping to assess the changes in a blend after each addition.

    We want giving voice to the materials we use.

    CREATING YOUR DISTINCTIVE SCENT IDENTY

    Every unique brand personality allows for inspiration for a distinct olfactive vision and scent identity.

    Creating an olfactory identity for a branded space enables a deeper connection with guests and customers that enter it. When designing a scent in the build up to a Brand, its composition is shaped by its values, personality, history, by the culture and tradition of the origin country, its interior design, furniture and lighting and finally by the emotions we want to transmit to guests and clients. The brain then weaves its magic and forges an unbreakable bond between the signature scent and the Brand’s identity.



    A fragrance which is rich in nuances, free from any associations and is never felt before creates an anchor in the emotional and psychological world of people.

    A blissful and familiar anchor with the brand wherever in the world you may be. In this way, the tailored ambient scent creates a lasting association and the olfactory experience of guests or clients is only linked with the experience inside the brand environment, carrying worlds of feeling.

    “Luxuries” have been consistently costly—emeralds, for example—while others fluctuate with status, and but some luxurious experiences are simple pleasures, like a special fragrance or a bouquet of fragrant flowers, a piece of dark chocolate from Madagascar, a cup of fresh mint tea in a beautiful glass.

    Coco Chanel is reputed to have said, “The best things in life are free. The second best are very expensive.”

    The truth embedded in her joke is that price does not determine luxury: only quality does, and the associations that become embedded in a thing of quality.

    Source of information:

    Aftel, Mandy. Fragrant: The Secret Life of Scent. Penguin Publishing Group.

    Looking for an exclusive ambient scent and a luxury scent branding project? Scent Company Italian fragrance designers and skilled artisans can create a unique olfactive experience for your Brand.

    Design your signature scent and scent branding project now
    www.scentcompany.it info@scentcompany.it Show less
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      • 5 months ago
      • 74 views
      We are pleased to announce that we have moved (in November 2018) to a new beautiful location in the province of Bergamo. We invite you to visit us and discover our new head office at the following...
    • Transform the voice of your Brand into a fragrance made to measure - Duration: 64 seconds.

      • 8 months ago
      • 91 views
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      • 9 months ago
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      • 1 year ago
      • 331 views
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      • 1 year ago
      • 100 views
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    • Start your Journey your Tailor-made Signature Scent! - Duration: 37 seconds.

      • 1 year ago
      • 139 views
      Scent Company Italia - Discover more at www.scentcompany.it

      The Luxury Branding has gone beyond with the Olfactory Branding, through which a tailored and targeted signature scent is diffused and p...
    • Olfactive Branding & Scent Marketing Custom Project for your Brand! - Duration: 88 seconds.

      • 1 year ago
      • 1,338 views
      www.scentcompany.it Scent Company Italia.

      Scent Company is able to design something that is uniquely you, a stealth-branding signature scent, to be diffused in the environment through high-tech sc...
    • Scent Marketing and Olfactive Branding for SPAs and Wellness Centers - Duration: 75 seconds.

      • 2 years ago
      • 457 views
      Find out more Scent Company Italy www.scentcompany.it

      SPAs today represent a discreet and private area where guests can live their personal relax and wellness experience, in a space suspended in t...
    • The Emotions and Sensations of QC Terme Fragrances - Duration: 67 seconds.

      • 2 years ago
      • 149 views
      The language of scents is invisible but it always tells us a story. Through a fragrance we recognize and we are recognized with a unique emotional combination.

      Perfume itself is EMOTION.

      Fragran...
    • Scent Company profuma i big del lusso con il Branding Olfattivo - Duration: 81 seconds.

      • 2 years ago
      • 285 views
      Scent Company Italia www.scentcompany.it

      Il mondo olfattivo contiene emozioni senza fine, che danno origine ai nostri momenti più preziosi. Saper catturare l’essenza di un luogo e trasformarla in...
    • Luxury Ambient Scenting: Scent Company e Twiga Beach Club - Duration: 2 minutes, 19 seconds.

      • 2 years ago
      • 260 views
      www.scentcompany.it - La conoscenza del cliente e della sua brand identity, la personalizzazione e l'analisi degli ambienti da profumare sono elementi fondamentali in un progetto di Branding Olfatt...
    • CastaDiva Resort & SPA Ambient Fragrance and Eau de Parfum, by Scent Company - Duration: 2 minutes.

      • 2 years ago
      • 162 views
      www.scentcompany.it www.castadivaresort.com

      The scent we have designed to measure for CastaDiva Resort & SPA is solely based on the identity of the Luxury Hotel.

      Each client is "unique" and is ...
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