504
  • Nonprofit Storytelling with Brittany Jennings

    17 views 1 day ago
    In September 2018 Hurricane Florence dumped 10 TRILLION gallons of water onto the coast of North Carolina in just five days. My hometown and surrounding areas were completely flooded and we saw historical devastation.

    I knew I had to do something, so I started a fund with friends from high school and raised $3000 in less than a week. I went down to Eastern NC to help any way I could and I brought a camera operator along to document everything that was going on.

    Along the way, I reached out to the Red Cross and that’s when I met Brittany Jennings, the communication manager for the whole Eastern North Carolina region - 53 states! She and I teamed up to tell the story of people bonding together in a time of need, and the beauty that can come out of destruction, if we allow it.

    This week I talk to Brittany on the podcast. We discuss nonprofit communication methods and recent Hurricane Florence relief efforts. We talk “dos and don’ts” of storytelling in the midst of crisis, packaging stories for news outlets, and owning up to mistakes when they happen (because they always do).

    Some of the highlights in the this episode include:
    social media strategy
    how to create a good story (Brittany’s journalism background helps tremendously)
    nonprofit struggles
    creative uses of volunteer work
    building relationships
    Monitoring metrics for your media stories
    how to get creative on “slow news” days
    and most importantly, how to make sure all your communication choices serve your/ your company's ultimate mission.

    If you work with a nonprofit or not, this episode is chock full of great advice! Listen in to see how Brittany uses storytelling every day in her communication role.

    Follow Brittany on twitter @BritJennings
    Follow Eastern NC Red Cross @RedCrossENC

    For more storytelling tips and tricks,
    Follow us on Instagram @sixsecondstories
    Visit our website sixsecondstories.com

    Hosted by Rain Bennett (@rainbennett | Twitter) (rainbennett.com) Show less
    Read more
  • Uploads Play all

    • Nonprofit Storytelling with Brittany Jennings - Duration: 36 minutes.

      • 1 day ago
      • 17 views
      In September 2018 Hurricane Florence dumped 10 TRILLION gallons of water onto the coast of North Carolina in just five days. My hometown and surrounding areas were completely flooded and we saw his...
    • Ep 10: It's the Man, Not the Machine - Duration: 14 minutes.

      • 2 weeks ago
      • 2 views
      Cheers to the last episode of Season 1! To finish it off, Rain brings us back to the heart of storytelling. We’ve talked through many important storytelling tips and tricks, but remember the most i...
    • Ep 9: Tools of the Trade - Duration: 39 minutes.

      • 2 weeks ago
      • 2 views
      Today we get practical! Rain talks us through the tools needed in each step of the filmmaking process. We break it up into bare bones, middle range, and high budget tools so that you can decide wha...
    • Ep 8: Graphics - Duration: 27 minutes.

      • 2 weeks ago
      • 1 view
      Welcome to another episode of the Storytelling Lab! Today, Rain explains the best ways to use graphics in your storytelling. We’ll explore the importance of text graphics, animation, infographics, ...
    • Ep 7: Audio - Duration: 24 minutes.

      • 2 weeks ago
      • 1 view
      Welcome back! This episode’s all about audio. You might not think about it, but audio can be even more important than video, and bad audio can make or break a story! Rain talks the yeses and nos of...
    • Ep 6: Video - Duration: 26 minutes.

      • 2 weeks ago
      • 3 views
      Welcome to the Storytelling Lab! Today we’re talking all things video. Rain takes us through the basics of showing, instead of telling, and stresses the importance of variety in visual storytelling...
    • Ep 5: ABCs of Storytelling - Duration: 20 minutes.

      • 2 weeks ago
      • 1 view
      Welcome back! It’s time to dive into the nuts and bolts of storytelling: the beginning, middle, and end. In this episode, Rain will share some techniques that will help you plot out a story. We’ll ...
    • Ep 4: Storytelling Tools - Duration: 19 minutes.

      • 2 weeks ago
      • 2 views
      What’s up and welcome! On this episode of the Storytelling lab, we explore storytelling tools. With everything available at the touch of a screen, we have so many different ways to receive and to t...
    • Ep 3: Why Short Form - Duration: 11 minutes.

      • 2 weeks ago
      • 1 view
      Welcome to another episode of the Storytelling Lab. Today, Rain will talk about the advantage of short form storytelling, starting with the Ernest Hemingway legend of the original six word story. L...
    • Ep 2: Why Storytelling - Duration: 8 minutes, 42 seconds.

      • 2 weeks ago
      • 3 views
      Today we’ll be talking about the ‘why’ of storytelling. Why do we love stories? And, why does storytelling work? Join Rain, our storytelling expert, as he talks branded content and storytelling as ...
    • Ep 1: Intro - Duration: 6 minutes, 57 seconds.

      • 2 weeks ago
      • 5 views
      Welcome to the first episode of the Storytelling Lab with Rain Bennett, professional documentarian and competitive storyteller! In this series, Rain will break down the art and science of storytell...
    This item has been hidden
to add this to Watch Later

Add to

Loading playlists...