Improvado

This video describing how to connect your own database to Looker

Watch this tutorial to understand how you can map your metrics in order to get the most accurate data in your reports. For metrics like clicks, conversions, etc. we typically select one default pix...

This video will help you understand how you can create/edit your custom widgets. You will also learn about widget specific filters for campaign metrics and date ranges.

This tutorial will walk you through how to create custom metrics such as Spend with custom margin included, or any custom metric you'd like to create for your campaigns.

This will help you learn how to create a report filter in the Improvado Dashboard so that you can quickly narrow down to specific campaign types across all platforms.

Improvado Demo - ETL for Marketers

Give clients reports to one report without jeopardizing access to other private data

Add people to your Improvado team so they can view all your reports

Easily measure multiple conversions within your ad campaign and choose the right conversion type from each individual ad platform

Creating new tabs in the Improvado dashboard

SashaBot is an Artificial Intelligence smart bot that you can ask questions to about your digital advertising campaigns.

Type Questions, Get Answers.

Real-time Advertising Reports and Insights

How to set up auto-populating spreadsheets via Google Sheets.

Different Types of Attribution

Once you're in attribution you now compare how your different marketing channels such as Direct, Paid, Organic, Referral and much more are interacting with each othe...

RTB-Media Marketing / Testimonial video with Sum digital

All in one dashboard saves you from logging into all different Ad platforms (social, search, display) for updates on campaign performance

...

What is Attribution?

With todays advertising where cross-channel marketing is becoming more vital for your companies success, attribution is also playing a key role in determining how to better al...

What is Geo targeting?

Geo Targeting is essentially a mechanism through which marketers have the ability to customize their advertising based on a location. With the ability to personalize and def...

RTB-Media Cross-Channel Ad Reporting Platform

This video will walk you through a demo of our reporting tool and show you how it can save you time from downloading reports from various Advertising ...

B2B vs. B2C Programmatic stats: Recent IAB shows b-to-b programmatic study that revealed nearly half of b-to-b marketers don't even know what programmatic buying is. That's a staggering gap compare...

Types of Youtube Ads

So how can you market on Youtube?

There's several different ways you can advertise on Youtube which includes:

 Display ads

 Overlay Ads

 Skippable and non video skippa...

The Power of video

With people cutting the cord on cable TV and relying solely on the internet for their news and entertainment Youtube has become one of the leading destinations for people to con...

This week at RTB-Media we're talking about Lead Optimization! Along with the 2 blogs covering different areas of this topic, my focus today will be Conversion Rate Optimization Tools -

In today'...

The importance of tracking pixels in online advertising

What is a tracking pixel? Tracking pixel is a little piece of code which contains an 
image (1 pixel * 1pixel dimension) that should be inse...

This customer testimonial highlights the experience that 6SensorLabs had working with our team at RTB-Media.

Our team helped 6SensorLabs with digital campaigns promoting awareness and pre-order sa...

This video is about 2016 Digital Marketing Trends including why you should:

Segment Video Content
Optimize For Mobile
Personalize Engagement

Helpful Links:
http://periscope.tv
http://Outreach.io...

Host: Anamika Sethi

How to Improve your Social Media Presence.

This first vlog covers Instagram Tips & Tricks to help grow your company's Instagram account. If you aren't capitalizing on the mar...

RTB-Media is the most effective Agency Trading Desk designed to save 40% of the time on launching an Ad campaign and preparing reports for customers. You only need to submit your url and our platfo...