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TEDxBigApple - Vijay Govindarajan - Reverse Innovation

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Published on Mar 2, 2012

Vijay Govindarajan delivers a thought provoking talk on 'Reverse Innovation,' a term he co-defined referring to innovation emerging from developing nations.

Vijay Govindarajan is the Earl C. Daum 1924 Professor of International Business and the Founding Director of Tuck's Center for Global Leadership. Cited by BusinessWeek, The Economist, Forbes, and The London Times as the top thought leader in strategy, Vijay is well known for espousing Reverse Innovation -- innovation likely to be adopted first in the developing world before spreading to industrialized nations.

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All Comments (10)

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  • Ananda Mallika

    Very nice Ideas which can open everyone heart

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  • JPM JPM

    Brilliant... eye opener..

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  • Susan Maunders

    He is right.

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  • srkh28

    Are american corps ready? well, the trends are not so clear. Wall street will buy its way into India (they print, they will). $2000USD open heart surgery will be a thing of the past as local indian poor people are suckered into tremedous debt, who borrow an easy 80 lakh and try to perform the impossible. It will come. Welcome to the west. Dont waste your time, concerntrate on defence.

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  • NickLacha

    sick video, top bloke

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  • pimychiils

    Respected sir,

    This was an eyeopener , I would definately agree to your point that medical facilities vs Cost say for example an eye LASIK surgery cost around 6 -7000 dollars vs 60,000 rs back in India.

    Th point of emphasis is nessecity is the mother of all innovation.. hopefully reverse inovation gets as much support in all other countries like Africa where the medical needs are atmost.

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  • Marco1308

    Just awesome! Hope this concept spreads out throughtout the world and reaches Brazil soon!!!

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  • Asad Abbas

    Really nice explanation

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