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1977 Sears Tele-Games (Atari 2600 clone) commercial

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Uploaded by on Aug 16, 2006

Sears used to sell everything under their own brand name, so that meant some companies made their items with the Sears name on them instead of their own. Such was the case with the Atari Video Computer System (2600) introduced in 1977- Sears sold it under the name Sears Video Arcade. They later sold the Intellivision system under the name Sears Super Video Arcade since it was a more advanced system. By the time Colecovision and the Atari 5200 came out, Sears decided it was cooler to sell everything by its proper name.

One of the sounds audible in this commercial is the game "Street Racer". Sears also had several Atari games re-titled and sold with different box art.

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  • @tangypanda No kidding. I'll die before my 2600 will. I think my Atari 2600 will withstand a thermonuclear war.

  • It wasn't sold 'only at Sears' it was sold as 'Atari' everywhere else. 

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  • @bkrebs1969

    That's what I said. I was making light of the claim given in the commercial.

  • @MrCorporalTunnel

    duh... thats why its called a clone...

  • eyeh8nbc,

    '

    okay thank explain,,,

    i wish america can make it all video games,,,

    no need asia or foreign make games for america

  • @Drzdog You realize those "shitty Sears games" are actually rebranded Atari 2600 games, right? You understand that Sears had a license from Atari to rebrand 2600 systems and cartridges with the "Telegames" label and sell them in Sears stores, no? And that they also had an agreement with Mattel to do the same thing with the Intellivision? Oh, I guess you don't. There's no excuse either, seeing as you're 41, old enough that you should know these things.

  • @bestamerica The early system I have was made in California!

  • '

    what country make this atari games in 1977,,,

    america made it or asia made it

  • i getting a six switch one

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