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Social Media Week: How can brands utilise BBMs API?

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Uploaded on Feb 16, 2012

Gerry Kelliher, Senior Director of RIM discusses how developers can now utilise Blackberry's BBM (Blackberry Messaging) service, highlighting how Foursquare have integrated it into their App.

Filmed at Social Media Week London 2012: Reaching the 7 Billion #SMWEdelman #SMWLondon

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