Jeff Hayzlett on CMO Mistakes

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Uploaded by on Jan 13, 2010

Interview between Didit CEO Kevin Lee and Eastman Kodak CMO and VP Jeff Hayzlett. In this segment, Kevin and Jeff discuss mistakes commonly made by CMOs (Chief Marketing Officers) in respect to online advertising and marketing.

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News & Politics

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  • Funny to see now LOL

  • Excellent discourse, thank you for inviting mr. Hayzlett! His one man showmanship is amazing, and single-handedly he rekindled my Kodak interest.

    Besides being a Kodak-only film shooter, I started to look into other Kodak products. I really do hope they succeed with the non-marketing idea of producing true cheap ink.

  • Great video. Sound advice.

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