Structural Changes and Social Media - Vitrue a social media company

http://vitrue.com Citing recent societal structural changes, Reggie Bradford asserts marketers in todays economy marketers need to reassess
their budgets to measure and manage their impact to stay relevant. Reggie also notes the massive and transformative shift taking place with consumer adoption of social networking from 175 million users of Facebook worldwide an growing to increasing older demographics embracing being connected through social networks (cites Nielsen and Facebook statistics). Consumers are turning to social networks for support to employment to simply connecting with old friends and it is adding up to significant time spent roughly 170 minutes per month per user (ComScore).

Vitrue, Inc. delivers world-class advertising solutions for marketers to connect with consumers in social ways. Vitrue turns traditional advertising into direct, personal relationships by harnessing the authenticity, depth and viral nature of social media, which enables consumers to help build brands through their online actions. Through their industry expertise, technology platform and integrated marketing approach, Vitrue offers the most comprehensive social media marketing solutions built exclusively for Fortune 1000 brands and agencies including P&G, Unilever and Pepsi. Vitrue is based in New York City and Atlanta. For more company information, please visit http://vitrue.com.

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