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Killa Appz

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Uploaded on Jul 31, 2010

The hottest new hip-hop single from the biggest name in web development... M.C. Dave Berzack!!!
Check out my portfolio: http://www.daveberzack.com


PROPS:
Directed by Scott McKibben: http://www.byScottMcKibben.com (Love you, Scott!)
Recorded by Mike Wilson at Patchwerk Studios (Mike, you rock!)
Office provided by http://www.searchdiscovery.com (Thanks, Lee!)
Based on 'Paper Planes' by MIA (Good song. Go buy it!)


BEHIND THE SCENES:
The autotuned stuff at the end about ROI and conversion rates was totally ad libbed at the recording studio! The guys thought I should "add some R Kelly sh_t"... now it's my favorite part!
...they also thought I should nix the Rosa Parks line, which is my second favorite part.
The entire budget: about $500, mostly for the recording studio. I bartered with Scott for designing his website, and got a bunch of friends to be my office posse.
The dumpster bit was another ad lib. We freaked out a couple of the locals.
The barbershop... nice guys. Let us shoot there for $50, making that the most expensive haircut of my life. Apparently, they've been in a few other hip-hop videos too. Guess that's life in the ATL!
The girl in the beige suit is my girlfriend, Marissa. She's so awesome!

LYRICS:
Yo! All the Creative Directors out there!
Throw your hands up in the air... if you're down with R.I.A.

Yo, I'm a killer application developer
The sites that I write are so tight, they're top caliber
I got my DB, PHP, AS3...
Rockin' the projects with props to Adobe

Kickin' ActionScript, I'm equipped with Eclipse
Embedding MovieClips in a DataGrid with tooltips
No hack... I'm the mack with a Mac.
I design, boom smack, layers stacked on the timeline

All the poser geeks wanna ape my style
Pull my SWF file and try to friggin' decompile and cheat
Meanwhile, their code is obsolete.
Dead meat, can't compete - I'm too diligent and versatile

With skills and wisdom, rockin' algorithms
Takin' legacy systems, and gettin' jiggy with 'em
I'll take an old school app and make it fly...
An accessible, pressable GUI!

All I wanna do is write a plan and architect,
Implement the project and make you money! (x4)

When I cut loose, you know the code I produce even rhymes!
Like every second line!
Kickin' straight AB camelBack ghetto poetry.
CPU psychology, artistic methodology

Packin' protection, robust error checkin' is my weapon
Deflectin' the service call exception.
I put my call to your biatch API in a try.
My script will never die!

Layin' out the DIVs is the way that I live. I got AJAX
With my mind on my markup and my markup on my mind
The page I designed will spellbind
As my dialogs fade back

I like it when they call a big pop-up
Bringin' data to the screen
Hit OK, it moves away out of the layout. Know what I mean?
It's so fresh and so clean.

All I wanna do is write a plan and architect,
Implement the project and make you money! (x4)

Hey man, you need some ends? Aww, hush that fuss!
I got front ends and back ends.
Integrated like Rosa Parks on a bus.

(Send, send, send it to the server... Send it, send it, it's done!
Send, send, send it to the server... You're website's got it goin' on! )

Oooh... (Got the skills to pay the bills)
Your website's so fly! (And if you need that, I'm freelance)
Pullin' mad ROI
Your customers will spend their cheese!
Conversion rates... conversion rates so high!

Yo. This is Dave Berzack droppin' the digital bomb.
Check out my portfolio: www.daveberzack.com

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