Jacek Utko: Can design save the newspaper?

http://www.ted.com Jacek Utko is a little-known newspaper designer whose redesigns not only win awards, but increase circulation by up to 100%. Can good design save the newspaper? It just might.

Also see this exclusive interview with Jacek Utko on the TED Blog: http://blog.ted.com/2009/04/the_fate_of_the.php

TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes. Featured speakers have included Al Gore on climate change, Philippe Starck on design, Jill Bolte Taylor on observing her own stroke, Nicholas Negroponte on One Laptop per Child, Jane Goodall on chimpanzees, and "Lost" producer JJ Abrams on the allure of mystery. TED stands for Technology, Entertainment, Design, and TEDTalks cover these topics as well as science, business, development and the arts. Watch the Top 10 TEDTalks on TED.com, at http://www.ted.com/index.php/talks/top10

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[cclodfe]

Here is a brilliant idea that can save newspapers. How about actually reporting on news that people want to hear. How about actually doing some field work instead of pulling everything off the AP. How about reporting on real news instead of corporate/govt propaganda. You can change the look all you want, but in the end is the same $#!^ with a fancy cover.

[8legsFreak]

Newspapers and TV are getting obsolete and can, and should, be replaced by interactive, user friendly, objective, informational, non-biased, and free Web content.

[BGSH]

@kdellea I mean - look, even Apple products (i love them) have some limitations, come on. For instance, Microsoft Word is a better word processor than Pages, even though I prefer the latter, cause it just feels way nicer. Also, Apple software has limitations when it comes to, say, business environment. Its just the matter of what you need the specific product for. There's no such thing as better product. Every single one meets different needs and fits differently into different scenarios.

[kdellea]

@BGSH

People like Apple products because they are created with the user in mind. Everything is intuitive. Apple's design in terms of aesthetics is simplistic, rather than overcrowded with meaningless graphic junk. They are trying incredibly hard at Windows to even attempt to keep up with Apple. To even say that Apple products aren't useful or compatible is just ridiculous/borderline hilarious.

[mykittycatbar]

I think design can save the newspaper. I love this design and I would definitely pick it up. Not to mention, its more fun to design. :)

[03215672269]

hi

hope u fine sir

this is aftab ahmad from pakistan could u plz help me the giving some ideas for my

newspaper we r  going to open our new newspaper . its jut begining and its weekly i love ur presentation

can u just tell me tht which softwear i can make my news paper good design i mean just recomend some tips hope u ll do it for me

[Y4R05L4V]

But magazines don't come out daily.

Trzeba mieszkać w Polsce żeby go skumać, faktycznie dla zachodu to mało odkrywcze.

[mrvicateti]

just be creative!

[nToni32]

the Newspaper Industry can be save because its always nicer to read the paper than looking at grass windows. In fact, my dream is to start a Newspaper but I dont have the fun to start it. I know why newspaper is going out of business and the answer is simple...BORING......and......­CORRUPTION..

If anyone out there would like to help provide financial support to start my paper, I will give you 30% of the business...if you want to hear my plan, send me a private message.

serious only

[whatyouwannamyfriend]

why would i want to drive a porsche if I don't have money to afford it? and even i could afford it i still would think about buying it more than twice.... i would have to think if I really need a "PORSCHE"