Tombow Exploration
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Uploaded by movingbrands on Nov 1, 2011
One from the archives:
This film shows some of the exploration work we did for the Japanese pen manufacturer Tombow. Their identity is centred around a dragonfly symbol, so we wanted to bring the idea of precision in flight into the mark. The film shows the designer investigating their work; the constant call and reply, trial and error, tweak and refine.
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Beautiful in a way that nearly brought tears to my eyes. Reminds me of how truly awesome life is and why design still fascinates me.
OMGrant 2 months ago