Peer-to-peer approach to teach middle and high school youth about how wearing a bicycle helmet can protect them from serious injuries (including brain injuries) and death. Featuring a diverse group of teens and pre-teens modeling the newest, coolest looks in helmets, the video also explains how to correctly fit and position a bicycle helmet and select a helmet that meets Consumer Product Safety Commission (CPSC) standards. Provided as a public service by the National Highway Traffic Safety Administration (NHTSA), U.S. Department of Transportation (DOT).
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