Marketo CEO, Phil Fernandez interviews Jim Obermayer, CEO of SLMA. Watch as they discuss how to generate more revenue through sales and marketing alignment, marketing automation and correct messaging, all part of revenue performance management.
@utollwi Very true! Transparency and communication are key in every function throughout the organization. When it comes to marketing and sales, transparency is absolutely critical to success. "Let's be creators of wealth together" is right!
Marketing & Sales - Let's be creators of Wealth Together. It's a partnership. Circular feedback and honest - transparent tracking help the two teams align.
@utollwi Very true! Transparency and communication are key in every function throughout the organization. When it comes to marketing and sales, transparency is absolutely critical to success. "Let's be creators of wealth together" is right!
MarketoB2B 1 year ago
Marketing & Sales - Let's be creators of Wealth Together. It's a partnership. Circular feedback and honest - transparent tracking help the two teams align.
utollwi 1 year ago