Francis McMahon, Director of Marketing, HP U.S. Graphic Arts, talks with Noel Ward about Dscoop 5, an event that has exceeded all expectations. Dscoop 5 played to some 1800 people from around the world, the majority HP customers using Indigo presses, DesignJet printers and Scitex large format devices. The energy and sense of community that's inherent to this conference set it apart from any other event in the printing industry.
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