Kristin Kovner - YouTube, Video and Social Media Strategies

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Uploaded by on Sep 18, 2009

We asked Kristin Kovner, Industry Marketing Manager with YouTube about the interplay between video and social media at the ClickZ Video and Social Media Strategies Forum held in conjunction with Search Engine Strategies (SES) San Jose 2009 Conference. Kristin tells us that from her perspective,"video is a social medium." In many ways, Kristin is correct in terms of how video is being used online. I dont know that it is in itself a "social medium," but I get her point. Online video is about sharing and sharing to YouTube is the new viewing. You don't just watch but you friend, tag, comment, rate and forward onto your other social networks For more on our interview with Kristin, visit:
http://www.reelseo.com/youtube-video-and-social-media/

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  • The most important thing is the marketing strategy.

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