Emotional Branding by Marc Gobe

Emotional Branding Revised Edition: New Paradigm for Connecting Brands to People

Explores in depth how Twitter, Facebook, and the other social media Web sites are the new frontier for the exercise of emotional branding.

Category:

Entertainment

Tags:

• brand;
• branding;
• social
• media;
• emotional;
• corporate;
• shoppers;
• senses;
• innovation;
• advertsing;
• graphic
• design;
• obama;
• coca-cola;
• identity;
• e-motions;
• business;
• internet;
• gobe;
• marc;
• marc
• gobe

[madisine]

I'm reading your book at the moment and I'm really impressed with how Marc has written all the small little things that we as consumers and businesses take advantage of. Well done Marc!

[AllworthPress]

@madisine Glad you are enjoying the read!

[hilaryredinger]

Nice video you have,great info here,keep up the good work!

[aiederothove123]

excellent!

[TrekBass]

1863 views! People are not connecting? The New Reality = people vote by views.

[Oghirdor69]

euh, wich are the brands that Marc mentions? Google, Facebook, Twitter, Apple, and which else?

[mgobe6]

@madisine Thank you again for mentioning my book Emotional Branding

[Lescagot]

Qui est ce fou?

[antoineblech]

brilliant!

bravo Marc