In celebration of the 50th anniversary of President Kennedy's inauguration, the John F. Kennedy Library Foundation partnered with Ogilvy & Mather and Jimmy Fallon to develop a public service ad campaign centered on the message, "Ask what you can do." The "Ask Not" series featuring Jimmy Fallon seeks to inspire younger Americans to take up the challenge of asking not only what they can do for their country, but connecting with those around them to make a difference.
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