Rise of the Tubers: Behind the Scenes at Maker Studios

Maker Studios in Culver City, Calif., is the closest thing the world has to a viral video factory. The upstart studio produces content solely for YouTube and racks up hundreds of millions of views in the process.

A cadre of the most successful personalities on YouTube, including ShayCarl, KassemG and Ray William Johnson, formed the collective in 2009 to pool production resources. What started in the living has moved beyond, and the company which once employed a handful of people now employs around 200.

The studio operates at a breakneck pace, producing dozens of videos every month across 300 channels that rack up 500 million views.

Video by Grant Slater

Music by Your Favorite Martian

Dookie Fresh
http://www.youtube.com/watch?v=1NucpysSjhI

Friend Zone
http://www.youtube.com/watch?

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[ScottishNelf]

dodger at the end?. sweet vid

[PatDoesIt]

WOOO SHAY CAAARRRRLLL!!

[moruchomen]

Wait dodger ? epic vid!

[rossy927]

I love Maker Studios <3

[KnutOhneHut90]

Very goog video. I love Maker!!

[jesskarin]

love shay!!!!!!!!!

[thenivenulls]

This is such a great video. It's my dream to come work for them one day. Great work!