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Reebok Hacker "Rafter"

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Uploaded by on Mar 17, 2009

Hacker TV spots were guerilla TV and teasers built on Mac in 1996-97 for Reebok at Heater, Boston. They were produced & delivered in less than 48 hours then sent by satellite directly to the networks. Aired on prime time network TV at 320x240 and looped 3 times to fill the :30 second buys. Loop ended with a Reebok Vector logo. Hand it to the clients this time. Very brave.

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