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Social news optimization for your social media with Guillaume Bouchard, NVI at SES Toronto 2010

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Uploaded by on Jun 11, 2010

Lisa Buyer of The Buyer Group interviews Guillaume Bouchard, CEO of NVI Solutions on the subject of Social News Optimization or SNO. SNO is about creating compelling content and submitting it to social sites to help generate brand awareness and natural links to help a webmaster's SEO. Guillaume answers in both French and English. Guillaume goes on to discuss the significance of using widgets when conducting a social media campaign. Many websites, while offering good content, suffer from a lack of brand evangelists to share the content from your site. One method to correct this is by using widgets.

For more information on speaking at SES please visit: http://www.searchenginestrategies.com

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  • Content doesn't get much traction on social networks without knowing some key influencers on each site though.

  • nice!

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