Kevin J. Clancy, Ph.D., is chairman of Copernicus, a research-driven marketing consulting firm in Boston, MA. He is the author of 7 books on marketing and his pioneering work recently earned him induction into the Marketing Research Hall of Fame.
He is a popular speaker at marketing and business conferences, where his repetoire of humorous annecdotes, business experiences, and command of big picture marketing issues inform and enthuse senior marketing audiences.
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