From here to Infinity: Complete

Nothing is more personal than a diamond and no diamond is more personal than Infinity. From Lieve Peeters who hand-selects your rough crystal, to Paul Slegers who designs the flawless cut of your Infinity masterpiece, our boutique team guides the diamond you wear from past to present, and finally to its brilliant future with you... Unlike normal companies our small boutique cuts diamonds for maximum sparkle, not weight retention. Other cutters produce configurations based on what shape and angles will yield maximum weight from the original rough. But every Infinity is cut to exactly the same proven geometry without compromise, resulting in maximum sparkle which surpasses the worlds strictest laboratory standards... Infinity owners are invited to Meet The Cutter events in cities where Infinity is sold. Few diamond owners have this opportunity! Enjoy a sophisticated reception, meet the man who designed your diamonds flawless cut, learn its unique history and experience the passion involved in its crafting. More than any family or friend, your diamond will be with you each day for the rest of your lives. We invite you to come connect its past and its future in a fun, educational atmosphere.

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• infinity
• diamond
• ags0
• ideal
• superideal
• gia ex
• hearts and arrows

[Wink1Jones]

Wow, I am so impressed with all of the work that went into making this incredible video.  I thought I knew a lot about your company, but I learned so much watching this video.