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Web Exclusive: Perfect Curve's Digital Strategy - Twenty Twelve - BBC Two

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Published on Jul 11, 2012

More about this series: http://www.bbc.co.uk/programmes/b01f87nh Digital is one of the most crucial things for a modern brand manager to get right, so the pressure is on for Siobhan to explain her strategy. Twitter, Facebook, Mashable and even MySpace all have their part to play in creating the digital legacy for the games.

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Top Comments

  • Ian Warner

    This is a comedy show that takes the piss out of mismanagement culture in modern Britain. She is supposed to be indecipherable and stupid.

    That you mistook her for the real thing tells you just how fucked up this country has become ;)

    · 82

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    in reply to Ligermorph (Show the comment)
  • Ligermorph

    Nah, it just tells me I'm not British, English isn't my 1st language, I don't know the program and that this woman is bloody great at impressions ;-)

    Btw thanks for the clarification! I listened to it a 2nd time and you're right, it's absolute nonsense.. Normally I like satire, but this time I couldn't even get passed the sound of her voice ;-)

    To be honest I'm relieved its a parody, this actually restores some of my faith in humanity!

    · 27

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    in reply to Ian Warner (Show the comment)

All Comments (77)

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  • rockerfellaz

    Yarr, like talking about the games but not talking about the games yarr sure!

    ·

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  • 2010SecondsAway

    I love her.. Basically, what we're gonna do, ok, so right, what we're gonna do, its basically, ok, so this is what we do, ok ok ok, here it is, so basically is what we'll do is this...

    ·

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  • rikahs19

    This is the UK's answer to Valley Girls.

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  • smpowis

    "Can I have a cheeseburger" - brilliant.

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  • Sally Sisson

    spot on. love it!

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  • K Russell

    ...she forgot 'disruptive media', 'to embracing the digital landscape', 'social currency', 'gamification', 'brand equity', 'ambient', 'guerrilla' and 'plip'....

    I made 'plip' up.

    · 2

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  • MrHugobertingtonEsq

    My mind....Ow.....

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  • Ghosthunter233

    Twandanas <3

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  • cltboy

    This is very close to real life as one works in the industry knows - Pure genius

    · 9

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