Tom Seddon, chief marketing officer, talks about relaunching 1000 Holiday Inn and Holiday Inn Express hotels around the world. Visit our YouTube channel www.youtube.com/ihgplc and www.ihg.com/corporate for more
That new logo is unimaginative and mediocre at best. The redesign of the properties is great, it's unfortunate that it's represented by that lime green generic piece of junk.
The rebranding to me looks very good except the new logo which is awful. Is it a gas station? Is it a pharmacy? Bland, bland, bland. IHG has no sense in brand legacy. If the whole concept succeeds, it will not be because of the horrible mistake of the "H" logo. As a HI loyalist, the new logo says nothing to me and actually makes me question if I will be getting the HI experience and tradition I have become used to and I am a Priority Club member.
I only like holiday in because diversity preformed there and stayed there :D x
MissKayeBrownexxx 4 months ago
That new logo is unimaginative and mediocre at best. The redesign of the properties is great, it's unfortunate that it's represented by that lime green generic piece of junk.
imachias 1 year ago
The rebranding to me looks very good except the new logo which is awful. Is it a gas station? Is it a pharmacy? Bland, bland, bland. IHG has no sense in brand legacy. If the whole concept succeeds, it will not be because of the horrible mistake of the "H" logo. As a HI loyalist, the new logo says nothing to me and actually makes me question if I will be getting the HI experience and tradition I have become used to and I am a Priority Club member.
WC3POchannel10A 2 years ago
The two voices happening at the same time is uhm confusing.
SchoolofTourism 2 years ago