1998 tv ad from Michael Dweck and Lori Campbell. The Dial-a-Mattress commercial featuring an angry, man-sized squirrel who wants to hibernate for the winter was noted for its comic abrasiveness. It was pulled from the airwaves after 13 days, but went on to win a coveted Gold Lion award at the Cannes Advertising Festival, and selected for inclusion in both the Gale Group publication of the 100 most influential marketing campaigns of the year and the Boards magazine Top 10 Boards awards of 1999.
1998 tv ad from Michael Dweck and Lori Campbell. The Dial-a-Mattress commercial featuring an angry, man-sized squirrel who wants to hibernate for the winter was noted for its comic abrasiveness. It was pulled from the airwaves after 13 days, but went on to win a coveted Gold Lion award at the Cannes Advertising Festival, and selected for inclusion in both the Gale Group publication of the 100 most influential marketing campaigns of the year and the Boards magazine Top 10 Boards awards of 1999.
acamacho1974 6 months ago
@orrajm The squirrel was a very funny actor/comedian named Joe Narciso.
lpshanet 10 months ago
@Kyuuqsoft Actually, it was made in 1998.
lpshanet 10 months ago
@GASTURBO1 this commercial is made in 2000's.
Kyuuqsoft 1 year ago
i like it :) alot alot
TheShizzdizzle 1 year ago
"Can you shut your piehole???" Genius.
That squirrel sounds a lot like Ed Burns, or Ed Burns sounds a lot like that squirrel.
orrajm 1 year ago
squirrels. chubby-cheeked little bastards
cthorste 2 years ago
That's not the one I remember seeing. it was edited
DanTheMan33088 2 years ago
No problem...I remember it well (as I worked on it).
lpshanet 2 years ago
Wow, thanks. i though nobody else remembered.
GASTURBO1 2 years ago