ABC and CBS Television Shows Add Viewers through DVR

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Six CBS and four ABC shows have added over 1 million viewers each during television premiere week. This can be attributed to DVR (Digital Video Recorder) watching, according to Nielsen Media Research live-plus-seven-day ratings data.

CBS had the most shows gaining 1 million or more viewers of any network, but the show gaining the largest amount of watchers with DVR included was ABC's Grey's Anatomy. Greys Anatomy added 2.7 million viewers to its total, boosting viewer ship from 18.5 live plus same day to 21.2 million for seven-day viewing. ABC's Desperate Housewives and Boston Legal each gained 1.2 million viewers when DVR viewing was included, and Brothers & Sisters added 1 million. Overall for premiere week, CBS averaged 670,000 more viewers per night watching via seven-day DVR, boosting its viewers total 6 percent.

Digital Video Recording or DVR is a method of recording TV and video digitally at home. Some consumer electronic manufacturers offer televisions with DVR hardware and software built in to the television itself, or as an added application.

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