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The Art of Enchantment

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Uploaded by on Feb 22, 2011

This is an abridged version of The Art of Enchantment speech by Guy Kawasaki. It is based on Enchantment: The Art of Changing Hearts, Minds, and Actions. More information about the book: http://www.facebook.com/enchantment#!/enchantment?sk=app_4949752878

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Howto & Style

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  • Nice intro to your book. I'm convinced. I'll be reading it next.

  • Thank you, Guy! These points are great for brands, individuals, or anyone ready to step up their game.

  • Hey dude, what are u doing at Microsoft???:)))

  • Mastery, autonomy, purpose.  Guy and Daniel Pink have been texting each other. Enchantment is an elusive quality, though Guy has it in spades.

  • Great points! Thanks for sharing! My fiance and I will be sure to grab the book!

  • Excellent points! Loved the story about your kids

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