Our CIPR TV guest on 20 October at 5pm will be Robert Phillips, UK CEO of Edelman - the world's largest Independent PR firm and PR Week Consultancy of the Year, 2009.
He is also a frequent writer and contributor on the relationship between Businesses, Brands, Governments and Citizens; on the evolution of Public Relations into a new model of Public Engagement; and is the co-author of Citizen Renaissance, published in 2008.
To Robert's twenty five year career in PR includes co-founding consumer brands boutique Jackie Cooper PR in 1987 -- a business which was subsequently sold to Edelman in 2004.
Two of JCPR's campaigns are recognized within PR Week's Top 20 Campaigns of All Time -- the now-legendary 'Hello Boys' work for Wonderbra and PlayStation 2.
We'll talk to Robert about his outlook for the PR industry, the changing relationship between organisations and their audiences, the emergence of the digital democracy.
CIPR TV is brought to you by the CIPR's Social Media Panel and markettiers4dc.
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