How to Brand Your Small Business from Crush It by Gary Vaynerchuk of WineLibraryTV.com

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Uploaded by on Jul 8, 2010

http://www.homeandsmallbusinessworld.com - In his book Crush It, Gary Vaynerchuk explains how Social Media has removed the gate keepers that control what gets exposed in traditional media and therefore how anyone can use Social Media Tools and their own time to create a personal brand that they can then market

GAry Vaynerchuk propelled his parent's wine and liquor store into a multi-million dollar business while using http://www.WineLibraryTV.com to create a brand so powerful that he was interviewed on Late night with Conan O'brien.

One of the things Gary suggests in his book "Crush It" is to take advantage of the new social media sights, like Facebook twitter and more and get yourself a video camera like the Flip Ultra HD or the Kodak z18 and start using video
To expand and promote your brand . More about Wes and branding yourself online at http://www.weswisdom.com


"In March 2009, Vaynerchuk signed a 10-book deal with HarperStudio for over $1,000,000 and released the first book, "Crush It! Why Now is the Time to Cash in on your Passion," in October 2009. The deal is groundbreaking in the publishing world as one of the first attempts to successfully use a low-advance/high royalty business model.[19] In the first weeks of its release Crush It climbed to #1 on the Amazon Best Seller list for Web Marketing books. It also opened at #2 on the New York Times bestseller list and #7 on the Wall Street Journal Bestseller List.[20][21]
The book encourages people to determine what truly makes them happy and pursue monetizing around it on the internet. It argues that because of recent social and technological trends the cost of producing content has been driven low enough that passion, knowledge, and effort, which the book calls "sweat equity", are now all one needs to build a brand and business.
"Crush It" was also among the first books released on the Vook platform from http://en.wikipedia.org/wiki/Gary_Vaynerchuk

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  • hi can anyone tell me for how long it was on the bestseller list for the NYT

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