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5 Must Read Books for Entrepreneurs: E-Myth / E Myth Revisited

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Uploaded by on May 5, 2010

http://www. EntrepreneurshipLawFirm.com Ed Alexander's review of two books written by Michael Gerber, The E Myth and The E Myth Revisited. This video discusses why these books are essential reading for entrepreneurs. The famous phrase, "Working on your business rather than working in your business" comes from these books. The books explain the difference between being a technician, a manager and an entrepreneur.

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  • Hi Ed. I have just begun to read the E-myth revisited at the request of a very good friend. I was stunned when I began to read it because, just like "Sarah" I AM that person he is referring to. I have never seen more clearly what a true business should look and function like and it has given me inspiration and drive to create something different and something more. This book IS A MUST for people who want to "go into business for themselves". Wish I would have read it a long time ago.

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