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6Wunderkinder: How their todo app, Wunderlist, got to 1,000,000 downloads - with PR Director Jessica

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Uploaded by on Aug 18, 2011

How does a new company launch their first mobile product and have it downloaded over 1,000,000 times? Not only that, but to also launch on every major mobile platform, both major desktops and in 13 languages in a highly competitive market with a team of fewer than 25.

I asked Jessica Erickson, PR Director of German startup a href="http://www.6Wunderkinder.com"6Wunderkinder/a, on to UNTETHER.tv to explain how they managed to launch right, how they managed to launch everywhere and on everything and we even dive into what the startup and mobile startup community is like in Germany.

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Enjoy!

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