Singer, songwriter and producer Neethio presents the video clip of his new single By Your Own Rules for which he also wrote the script, took the leading role and direction. The short story is set i...
Singer, songwriter and producer Neethio presents the video clip of his new single By Your Own Rules for which he also wrote the script, took the leading role and direction. The short story is set in a not-too-distant future, where humans have become meaningless numbers within an inhuman surveillance society - captured in glass cells and brand with bar codes.
On the one hand the clip focuses on Neethio as a system opponent who recalls his imprisonment and how he was tortured until he finally seems to break out. On the other hand it tells a sad love story of two prisoners unable to get together.
The song is not only picking up an ongoing social and political controversy. It also has a highly visible autobiographical touch: Neethio himself has been fighting as an independent artist against the music industry system and its rules for many years.
By your own rules is produced by Neethio. All rights reserved. (c) 2009 Liquid Sound Solutions.
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In the name of all independent artists on this planet: Thank U, Neethio, for the courage U have to fight the impossible fight. And thank U for the courage U give that keeps me going on. U are pure inspiration.
Well done, Neethio... once again without the "help" of any major label... once again a song with a great message... and the video is absolutely awesome.
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Grüße von "PeLaLu"
Peace