Exclusive Media Launch of The new Mercedes-Benz E-Class

One cannot find more appropriate descriptions for the new Mercedes-Benz E-Class and its launch event than the words Excitement, Elegance and Exclusive.

Excitement and elegance filled the NBC Tent in Global City on the 14th of May 2009 as CATS Motors, Inc., general distributor of Mercedes-Benz in the Philippines, exclusively introduced the new E-Class to more than 2000 prominent personalities to various business and diplomatic communities.

As optimistic as CATS Motors is with the sales of the new E-Class, Daimler continues to show its optimism and unwavering support for its local Philippine partner with the event having been graced by the president and CEO of Daimler Southeast Asia, Mr. Wolfgang Huppenbauer and other Daimler executives. Felix Ang, President of CATS Motors, Inc. said that it is an honour to be the first country in Southeast Asia to launch the new E-Class and its twice the honour to have Mr. Huppenbauer here in the Philippines to introduce the new E-Class with us.

Mercedes-Benz continues to expand its product range to meet the changing and discriminating demands of sophisticated clientele in the Philippines. E-Class variants include the E-Class Elegance, the E-Class Avantgarde and the E-Class AMG Sports Package, with price tags that range from PhP 4.98 M to PhP 5.68 M. It is perfect for astute businessmen and executives who value timeless elegant styling, uncompromising safety and unrivaled comfort.

With the new E-Class, Mercedes-Benz continues to live up to what it is known for: pioneering technology and elegant design. Mercedes-Benz once again sets the benchmark in comfort, safety and economy in the mid-size luxury segment as the E-Class boasts over 20 new or improved technological innovations including assist systems that benefit the driver and passengers as well as the pedestrians.

It is truly Engineered Around You, as the launch theme of the new E-Class communicates, that all technological advancements and brand values are dedicated to the three main E-Class highlights which are comfort, safety and design.


Dr. Klaus Maier, Executive VP Sales and Marketing, Mercedes-Benz Cars: the E-Class is of special importance to Mercedes-Benz: it is and will remain the heart of the Mercedes-Benz brand and expresses its core values in an exemplary manner.

The new Mercedes-Benz E-Class, known also as the W 212, succeeds eight generations of the E-Class sedan including the internationally successful Mercedes-Benz W 210 and W 211 series, popularly known as the four-eyed Benz. Over 60 years, all eight generations of the E-Class have thrilled over 10 million customers worldwide, making it the most successful business saloon in the world. Here in the Philippines, it has been one of the most reliable executive fleets used. The next generation E-Class is expected to thrill even more customers and continue on a more evolutionary track. As the inventor of the automobile, Mercedes-Benz constantly pioneers and strives to know and offer customers nothing but the best.


Experience the new E-Class. Call Mercedes-Benz Global City at 815-7777 or Mercedes-Benz Greenhills at 723-5808 or visit www.mercedes-benz.com.ph

Category:

Autos & Vehicles

Tags:

• cats motors inc
• new E-Class
• e-class launch
• Mercedes-Benz
• media launch
• E-Class media launch

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