Kelowna Guinness World Record Fruit Snack Sun-Rype October1

Kelowna's Sun-Rype Products found their way into the Guinness Book of World Record for the Longest Fruit Snack during a special event on Sunday October 16.

With the help of the local community and KidSport Kelowna, the 300 foot, fully edible, 100% fruit snack was un-rolled across the length of a football field.




Photo: Contributed - Sun Rype

Volunteers lay out the world's fruit snack.

In addition to acquiring a Guinness World Record, Sun-Rype also helped raised over $4,000 for KidSport Canada.

"At Sun-Rype we've always been committed to providing wholesome, 100% fruit snacks and juices that make it easier for today's families to fit healthy eating into their busy lives. Sometimes you need to do things in a big way to make a big statement," says Cam Johnston, VP Marketing & Sales at Sun-Rype.

"We created this fantastic fund raising event to introduce our latest Fruit to Go "groovy strip" fruit snack while raising awareness for KidSport Canada."

Over 500 people were on hand for the unveiling.

"KidSport Kelowna is extremely grateful to Sun-Rype for their efforts to raise both awareness and much-needed funds for our organization," says Laura Wickware from KidSport Kelowna.

"The requests for assistance from families in financial need continues to grow and this generous donation will help us get hundreds of kids off the sidelines and onto our local fields, courts and rinks,"

The record will be featured in the Guinness World Records 2013 book, which will be released in the fall of 2012.

Category:

Travel & Events

Tags:

• Fruit
• Snack
• Worlds
• Longest
• Guineess
• World
• Record
• October16
• 2011
• Kids
• Sun-Rype