Mad Men: The Wheel + Boards of Canada: Kid for Today

I combine the Mad Men episode in which Don Draper pitches a campaign for the Kodak Carousel and its connection with nostalgia, which is a running theme in Boards of Canada's music, along with their track Kid For Today which features the sounds of a carousel projector switching slides as one of the percussive sounds.

Category:

Music

Tags:

• kid for today
• boards of canada
• mad men
• don draper
• advertising
• nostalgia

[bobbysnobby]

I dont think this works at all the song eclipses the whole point of the scene, this scene for all intents and purposes is the final scene of the show it brings his two worlds of personal and business-- which thus far remained distant from one another, together to sell a product. Just taking a good song and combining it with a brilliant scene doesnt make their sum even better, i would argue you have detracted from both Well spotted connection but i would say both works are far better on their own

[nsputnik]

@bobbysnobby

Just like the distance between our memories of ephemeral TV ads to sell products connected to our youth we associate with them and our lives today. I am assuming you don't "get" BoC.

thanks snobby! :)

[slippyf]

This is the perfect marriage of video and audio. Anyone who really gets what Boards of Canada is all about will understand.

[nsputnik]

@slippyf Exactly :)

[slippyf]

@bobbysnobby I look at the video as an accompaniment to the music, whereas you view the music as an accompaniment to the video. There's a big difference and I agree that it works better in one of these ways than it does in the other.

[bobbysnobby]

Getting it or not i understand the connection. I'll illustrate my point like this in all of the arts they say what defines the great for the good is not what they include its what you leave out. In Classical music its the pauses the silences are the potions which bring the emotion through. What made this scene have the punch that it did was by the pauses the pacing and the silence that he let his audience feel by dubbing over those silences and speeding up the scene your lose the resonance.

[SKEPTICPROD]

i love this

[simbanobel]

@bobbysnobby I think indeed , I agree with nsputnik, that you maybe haven't listened BoC enough...

But we don't argue colors and tastes of course...

[Blashmack]

I think you can forget about what this scene means in Mad Men, it's not the point here... like the description says the pure visuals (projector, children, family pictures as in nostalgia) fit the song and the overall feel of BoC's music very well. Try to experience it like you've never seen the scene before and do not know what it represents in the show's universe, works best that way.

[fujifour]

Incredible!

[camrenishot1]

So fantastic.