The Norman Lear Center joined with the Art Center College of Design in its effort to utilize the tools of entertainment education for the public disaster preparedness campaign "Los Angeles Earthquake: Get Ready."
The Norman Lear Center and the "Great Southern California Earthquake" story:
http://annenberg.usc.edu/News%20and%20Events/News/090917Shakeout.aspx
For more information about USGS and the Great Southern California Shakeout:
http://www.usgs.gov/homepage/science_features/shakeout.asp
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