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The Power of Customer Misbehavior

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Published on Oct 22, 2013

The Power of Customer Misbehavior explores the importance of customer-driven innovation. Based on years of research, this book introduces the power of allowing customers to misuse your products. These concepts are presented in actionable principles and illustrated with rich case studies.

Learn more and purchase at:
http://www.amazon.com/The-Power-Custo...
http://www.barnesandnoble.com/w/the-p...

http://akfpartners.com

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