Lakhani teaching a group of students how to use persuasive storytelling to enhance their persuasion and influence abilities. He also covers the Myth Model in detail. It is rare to find this footage outside of a paid classroom environment.
www.howtopersuade.com
www.boldapproach.com
Dave, as you present this information, the power of the story becomes clearer and clearer. As I think each thought about things I want to share with my baby boomer entrepreneurs, I find myself stopping and rethinking how to conduct that in a story rather than a lecture. I think you are rewiring my brain.
Shallie Bey
Smarter Small Business Blog
shalliebe 2 years ago