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The Natural Step USA - Miles the Can

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Uploaded by on Apr 10, 2009

The Natural Step USA http://www.NaturalStepUSA.org/learn shares a story only an aluminum can could tell. Sustainability and aluminum recycling as you've never seen it before. Miles is a natural resource in motion. He offers a few things to think about before you "suck down another soft drink."

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  • Well, this is nice. If only it was possible without slaughtering jobs...

  • You seem to have the ideas, you just have to mold them to take shape.

  • The video is kind of cute. I like Miles and the way he is rendered. But the message is a bit confusing.You say to think about Miles next time I have a soda; but what am I supposed to think? What am I supposed to do? (btw- I don't really drink soda) The idea of Miles the talking can is engaging but you need to have a clear message.

  • Think about this. The ecocanteen that Youtube meta-tagged this video with is actually made of aluminum (in China of course) and is falsely advertised as "stainless steel."

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