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Campaign puts British drinking habits on show

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Uploaded by on Dec 10, 2009

Giant screens set up in cities across Britain are being used to highlight people's drinking habits -- in the hope that seeing their consumption up in lights will encourage people to drink less during the season of excess. Researchers behind the campaign believe that at least 602 million units of alcohol will be consumed at festive events in Britain in December alone. Duration: 01:00

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  • Would please ENABLE EMBEDDING on your videos? Come on. Please. Thank you :)

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