SXSW Talk: Turning angry customers into happy ones with social media

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Uploaded by on Mar 17, 2011

Rob La Gesse is the guy at Rackspace who, among other things, hired me and built a helpful social media team. Here he gives a talk at SXSW 2011 where he reveals secrets of turning angry customers into happy ones.

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  • Be true. Be Responsible - well said by this video.

  • @james737 We have over 100,000 customers. Sure, some of them will be disappointed on some occasions. As far as pricing, we are not the K-Mart of hosting - but we still start at about $11/month, so "expensive" is really dependent on a lot of things. Thanks for the comment.

  • Great presentation Rob! No doubt Rackspace leads the Internet infrastructure industry in their use of social media.

  • Charging as much as Rackspace do (and I'm a customer), I not surprised this guy has experience with pissed off customers! Interesting talk though.

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