Lessons 2009: Target Women

Sarah Haskins explains a few of the lessons she learned while watching hundreds of hours of ads this year.

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[Vic8Teach]

She's so funny!! After I saw some of these videos, I watch tv commercials thinking "what would she have to say about this?" I see commercials in a totally different way now.

[kathleenhannah]

companys want woman to buy and consume endlessly...and at the same time women get payed less or do not have any money at all cause they are forced to stay at home to watch the kids and the house...sick sad controversal world!!!!

[professorfoxtrot]

Well if your mom had to work longer to make less money then perhaps she shouldn't have quit raising you to take that job. hahaha, sorry but you set that up too nicely.

[Alimaria]

@professorfoxtrot Sorry that your mom must be a retired no good gold digger. My mom stopped working only when my dad told her to quit to take care of me and my brother. He told her that he would make enough so she wouldn't have to work and instead babysit us. Well, then he decided to quit his good paying job to mortgage the house to work part time for fun. My dad got a full time job and my mom went back to work and works longer work for less money than he does. Sorry about your mom. But stfu.

[professorfoxtrot]

@clintallen123 Sorry sunshine but anyone who claims that women are forced to stay at home and are deprived of income on the basis that they are women is pushing at an open door with me. Obviously the comment above makes no consideration to the fact that businesses sell shit based on demand.

[clintallen123]

@professorfoxtrot christ you're a moron

[CatInTheCorner14]

I fucking love Sarah Haskins

[professorfoxtrot]

@kathleenhannah Nobody is forcing women to stay at home anymore than they're forcing them to eat that tub of ice cream whilst watching Oprah.The reason women get paid less is because they do less work and retire earlier than men. Advertisers have simply clued in to the fact that women love spending men's money which is how they get their revenue in the first place.