O-Codes in Magazines

Print magazines can use O-Codes to make their publications interactive, social, measurable, and immersive. O-Codes are simple text-based codes that consumers can text to get instant information about products, share what they like with their social networks, and purchase goods immediately on their phones. O-Codes are much simpler for the consumer to use than QR codes, and give you the added value of being able to follow up with consumers via text messages after their initial interaction, to send them offers, deals, and reminders via text.

Category:

Howto & Style

Tags:

• QR Codes
• ocodes
• O-
• text messages
• SMS
• interactive
• magazines
• print
• media
• offline
• print analytics
• mobile leads
• mobile commerce