Philips Wake Up The Town - Tommy & Ulrika (Arctic Experiment)

Philips Wake Up The Town -- Tommy & Ulrika (Arctic Experiment) -- World's Northernmost Newlyweds. Philips 'Wake Up The Town' arctic experiment poses the question: what's it like to live in a town where the sun doesn't rise? Tommy & Ulrika found love in Longyearbyen, Svalbard; the northernmost town on the planet which lives through 4 months of arctic darkness. They have trouble waking up and have chosen to test the Philips Wake-up Light as part of the Philips arctic experiment.

Tommy & Ulrika's story is one in a series of Philips Wake Up The Town films by Doug Pray, director of highly acclaimed 'Art & Copy' and 'Surfwise'.

See all the films at http://www.philips.com/wakeup

Follow the experiment at http://www.facebook.com/philips.wakeup

Campaign credits

Agency: Tribal DDB Amsterdam, DDB Worldwide

Chief Creative Officer: Neil Dawson
Creative Director: Chris Baylis
Art & Copy: Mariota Essery & Paul Fraser
Design: Simon Cook, Leigh Hibell, Stella Yu, Joris Blomjous (3D)
Account: Sandra Krstic, Nick Bassermann
Strategy: Joey Duis
Technical Lead: Jan-Willem Penterman
User Experience Designer: David Vogel
Producers: Jeroen Jedeloo, Jolly Banerjee

Film Production: Stamp Films
Director: Doug Pray
Director Of Photography: Denzil Armour-Brown
Producer: Scott O'Donnell
Music: Garron Chang
Sound mix: Luke @ Subtractive
Colorist: Michael Gossen

Website Production: Group 94

Category:

Science & Technology

Tags:

• philips wake up the town
• arctic experiment
• philips arctic experiment
• wake up the town
• philips
• philips wake up light
• Doug Pray
• light
• longyearbyen
• wake
• up
• the
• town
• tommy & ulrika